Framework 04 Customer Service Canvas
How to use it?
For effective customer service, you should develop a strategy. Start answering these 7 questions to figure out your Customer Service Strategy.
- What is your price model? Will your products/services be premium or cheap?
- What are the opportunities for customers? What is their benefit? Why will they choose you instead of others?
- How will you communicate with your customers? What will be your tone? Will you inform, educate or entertain them?
- What is your sales policy? Will you have regular sales? Will you choose to be a brand without any sales?
- How will you turn your buyer into loyal customers? Will you run a loyalty program from the first day, or will you start it later?
- What is your target personas' satisfaction level? Will you do the necessary things to satisfy them?
- What is your general plan to apply the overall strategy? When will you go over it monthly, quarterly, yearly? What are your key metrics for Customer Service?
Customer Service Canvas